Promotion strategy-components made in the us and china, Marketing Management

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Promotion strategy-components made in the us and china

Assignment:

International marketing company

Q: You are the marketing manager for a start-up company that manufactures farm tractors. You are planning to enter the markets in the US, Japan, and India. What promotion strategy would you use for each market and what will your supply chain look like? The product will be manufactured in Mexico with some components made in the US and China. How would get the product to the customers?

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Marketing Management: Promotion strategy-components made in the us and china

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