Product positioning within marketing strategy


Problem:

Describe your experiences or observations with product positioning within marketing strategy through analyzing how consumer-product relationships influence consumer decision making, application of strategies toward product positioning, and integration of promotional strategies within a marketing plan. In what ways does your company operate with these factors, and how effective has it been? If your company involved with these factors or you were not involved with them, indicate how you think they would help your company and in what way?

product: PROACTIV

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Marketing Management: Product positioning within marketing strategy
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