1. Primary value chain activities that involve the effective layout of receiving dock operations (inbound logistics) and support value chain activities that include expertise in process engineering (technology development) characterize what generic strategy?
a. differentiation
b. differentiation focus
c. overall cost leadership
d. stuck-in-the-middle
2. Convincing rivals not to enter a price war, protection from customer pressure to lower prices, and the ability to better withstand cost increases from suppliers characterize which type of competitive strategy?
a. differentiation
b. overall cost leadership
c. differentiation focus
d. cost leadership focus