Please write a Pricing Strategy for the following product:
Our product is a waterproof watch that acts as a heart rate monitor. There are several of these on the market, but none that sync with the iPod. This product would also have several features for the outdoor athlete, including a UV monitor and the ability to track calories burned. The ability to sync with the iPod would allow the person to track their workout history and provide spoken feedback during the workout. With the prevalence of iPods and their use during workouts, this product would be desirable to the everyday athlete as well as the serious triathlete. A possible marketing tool would be to make it the official watch the IronMan Triathlon.