Preparing a list of formal and informal groups, Marketing Management

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Preparing a list of formal and informal groups

Assignment:

Prepare a list of formal and informal groups to which you belong and give examples of purchases for which each served as a reference group. In which of the groups you listed is the pressure to conform the greatest? Why?

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Preparing a list of formal and informal groups

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Marketing Management: Preparing a list of formal and informal groups

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