Prepare a marketing plan for that product in target country


Assignment: Country Market Report

Project Guidelines

Each student will select a target country to research and present. My country is Senegal

Each student will select a product that is not currently available in the selected country . My selected company is UBER.

Research will be conducted before each individual phase below so that each student is fully educated on the target country.

Task:

Students will be completing a County Market Report where you will explore how to take a product (approved by the instructor) into a foreign country and develop a marketing plan for that product in the target country. Write a minimum of two page paper on taking UBER to Senegal on the topics Below.

Market Strategy

• Price
• Product/Service Strategy
• Distribution (Place)
• Promotion

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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Marketing Management: Prepare a marketing plan for that product in target country
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