Assignment: Business Plan
Length: 2000 to 2500 words.
Prepare a business plan including a Go-to-Market Strategy for your Africa-focused venture addressing the following key items:
i. Problem (to be solved)
ii. (Identified) Solution
iii. (Target) Market and Competitive Situation
iv. (Operating) Business Model
v. Magic (Unique Experience you will offer customers}
vi. Sales & Marketing Plan/Strategies (Go-to-market/entry strategies)
vii. Differentiators (or Branding)
viii. Team (background and why you)
ix. Financial Projections
x. Timeline (your launch and action plan)
xi. The Social Impact or contribution through the venture
xii. Potential Partner(s)
xiii. Risks and Challenges of operating in the market (and strategies for overcoming them)
xiv. Others.
Format your assignment according to the following formatting requirements:
i) The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
ii) The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
iii) Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.