Predictive modeling includes all of the following steps


PREDICTIVE MODELING INCLUDES ALL OF THE FOLLOWING STEPS EXCCEPT? A. devising an equation for LTV that includes data on measurable behaviors B. identifying the most predictive variables currently available C. generating a second equation to predict individual customer’s LTV D. using transactional data to calculate LTV retrospectively.

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Operation Management: Predictive modeling includes all of the following steps
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