Personal interview study among on-site patrons


Assignment:

The vice president of operations at Busch Gardens knows that 70 percent of the patrons like roller-coaster rides. He wishes to have an acceptable margin of error of no more than ± 2 percent and wants to be 95 percent confident about the attitudes toward the “Gwazi” roller coaster. What sample size would be required for a personal interview study among on-site patrons?

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Personal interview study among on-site patrons
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