1. Of the six (6) key characteristics of games which three (3) are most beneficial to marketers? Provide examples of two (2) brands that incorporate all or some of the characteristics. Identify the specific characteristics within your response.
2. The opportunity for higher compensation through firm growth, a reduction in managerial employment risk
A. used to reduce corporate debt
B. re-invested in additional corporate assets
C. used to diversify the firm
D. returned to them as dividends