modes of mass mediasome of the significant, Humanities

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modes of mass mediasome of the significant

Modes of Mass Media

Some of the significant representatives of mass media are:

• Print media - initially newspapers and popular magazines;
• Radio broadcasting;
• Television, and audio-visuals;
• Public relations;
• Advertising and Advertisements.

We shall examine these with reference to their functions, products, experts and specialists included, and media technology used. The main purpose of this exercise is to identify the reference value of mass media for reference services.

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