Marketing a high-technology product
Question: What are some considerations in marketing a high-technology product that are significantly different from marketing in non-technological environments, and how are these considerations impacting organizational response?
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What are some considerations in marketing a high-technology product that are significantly different from marketing in non-technological environments
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Should the company consider discontinuing or adding channels to its strategy? Explain.
Case Study: Is there a Doctor in the House: Recruiting Physicians for an Underserved Area
Listed below are some forms of documentary evidence and the sources from which they are obtained.
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