Many years ago, it was announced that the 2016 Summer Olympic Games would be held in Rio de Janeiro. Lots of strategic planning and expense went into a massive overhaul of infrastructure and cleanup efforts in anticipation of this magnificent event. Today, the threat of the Zika virus emerging from that area has severely altered expectations and plans. Some athletes are even cancelling plans to participate. For your consideration: Is long-term strategic planning worth it? Why or why not? If it is, what is an appropriate planning window (months, years, etc.)? How do you plan for contingencies? Explain.