List and describe the restraining forces for globalization, Marketing Management

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List and describe the restraining forces for globalization

Problem

a) List and describe the restraining forces for globalization. Provide examples in your answer.

b) Give examples to show the differences between ethnocentric and polycentric orientation.

c) Discuss the impact of management myopia and organizational culture on the globalization of a corporation.

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Marketing Management: List and describe the restraining forces for globalization

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Marketing Management: List and describe the restraining forces for globalization

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