Is it better qualifying dimension or determining dimensions
Problem: When segmenting dimensions, is it better to us qualifying dimension or determining dimensions? Why?
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Allibabas existing B2C marketing activities and evaluate their potential influence on customer behaviours.
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MacDonald's has great strategies in dealing with foreign countries. Discuss and shed lights on this story illustrating the challenges that faces them.
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What are your thoughts on filter bubbles? Have you ever encountered a Filter Bubble? Do you think companies like Facebook and Google have civic responsibility
Problem: Give examples of companies that adopt the Game On, Budgeteers, and Thrivers consumer trends
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