Introduction explains the importance of the study and how


ABSTRACT: Provides an overview of the study- its aims, method, results, and implications

a. Gives a complete, but succinct summary of the aims / study rationale, sample, methods, results, and key implications / conclusions of the study.

INTRODUCTION: Explains the importance of the study and how it addresses a problem or gap in the literature

a. Identifies the general relevance of the area of study 

b. Provides a purposeful and critical integrative overview of relevant existing knowledge on the topic (including definitions).

c. Identifies the specific rationale and aims for this study within this topic and their contribution to addressing a problem.

d. Provides hypotheses (or, where appropriate, research questions) that follow from a reasoned argument stemming from reviewed literature. 

METHOD: A detailed description of what was done to answer the research question

a.Provides a detailed description of the sample and the sampling methods. 

b.Provides a detailed description of the materials and procedure such that an independent reader could replicate the study as it was conducted.

RESULTS: A detailed description of how the data were prepared and analysed, and what was found

a. Presents relevant descriptive statistics to contextualise research questions/hypotheses

b. Reports and describes the results of these analyses (but does not interpret them).

DISCUSSION: Interprets and synthesises the results in relation to (i) the hypotheses, (ii) the research question/aims, and (iii) the broader literature 

a. Summarises the aims of the study and the results in comparison to the hypotheses (or research questions). 

b. Provides an explanation/interpretation of the results that contextualises them within the world (implications) and the broader literature.

c. Identifies, explains and discusses any limitations which compromise the internal or external validity of the study. 

d. Provides directions for future research that stem directly from the results of the current study.

e.Summarises the contribution to the literature with respect to the aims of the study 

SCIENTIFIC WRITING STYLE

a. Evidence (in the form of references, results or reasoning) is provided for all assertions of fact.

b. Argument is structured in a manner that is logical and integrated.

c. Spelling and grammar are correct.  

d. The document is formatted as per specified style.

Readings-

1. FORMING IMPRESSIONS OF PERSONALITY by S. E. ASCH

2. WHAT IS BEAUTIFUL IS GOOD by Karen Dion, Ellen Berscheid and Elaine Walster

3. Fat, Four-Eyed, and Female: Stereotypes of Obesity, Glasses, and Gender by Mary B. Harris, Richard J. Harris and Stephen Bochner.

Assignmet link - https://www.dropbox.com/s/pewqshz7oylv26w/Assignment.rar?dl=0.

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Business Law and Ethics: Introduction explains the importance of the study and how
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