Problem:
Newspaper publishers should convert to electronic publishing over paper publishing as their primary product. Some book publishers offer already electronic versions of their textbook. Do you agree with this strategic change?
Research the Danone Group (https://www.danone.com/en/company/introduction.html).
Using your readings, the Library, and the Internet, write responses to each of the following:
Question 1. What is your impression of the operation of the Danone Group? This section refers to Application of concepts / theories in respect to global operations.
Question 2. Conduct a SWOT Analysis of the Danone Group. This would be a SWOT analysis. However, if you want, instead of SWOT, you can complete IFAS and EFAS.
Question 3. Does the Danone Group have a competitive advantage and/or a competitive strategy? Justify your answer. Porter's model would be applicable here (Five Forces of Competitiveness & Competitive Advantage model). Please avoid repeating the concepts/theories/definitions. I am looking for you applying the concept to this question.
Question 4. Choose one Danone Group product. Describe the components of this product value chain. This section should be discussing the concept of Value Chain relevant to the company.
Question 5. What strategic alternatives are open to the Danone Group? Explain and justify your answer. Explain and justify your answer. This section should discuss alternative strategies / recommendation (strategies such as growth, retrenchment, differentiation, stability, horizontal / vertical /forward / backward integration).