My small business is a road side ice cream stand... Identify your target market and state the size in dollars and units. How will you remain competitive? How will you assess your customers' needs over time? Who are your competitors, and what are their strengths and weaknesses (you can refer to Milestone Two for this information)? What percentage of market share do your competitors have, and what percentage can you expect to get? You will also want to address your pricing policy and how your price will penetrate the market, maintain your market position, and allow you to earn a profit. Address your promotion strategy, your distribution strategy, and your service policies. answer needs to be 800 or more words.