Assignment Problem: In the HotSpot: Inbound and Web 2.0 case study
1. Identify the core problem facing Hubspot. There can be more than one problem, so be sure to hit on the key problem you need to figure out. It's like a math problem.
2. What is the bullet point list of key data sets, phrases, and elements from the reading that will impact your analysis? I'm looking for12 - 15 key points.
3. Analysis (some simple mathematics) to determine your recommendation(s). Include the calculations/spreadsheet in your report which is:
SWOT with external references
Value Disciplines
PEST Analysis
Blue Ocean Strategy
Porters 5 Forces
STP Model
Ansoff Matrix (probably more for recommendations section)
Mullins' Seven Domains (Bonus points for trying this one)
4. What could be a solid recommendation for Hubspot? What should they do and why?