Problem
Since 2013 COSTCO has been engaged in a Globalization strategy. Research Costco's International expansion strategy using the links below as a starting point. Conduct further research as you see fit to develop your understanding of the firm's strategy and its advantages or disadvantages.
Write an analysis of COSTCO's Strategy:
(a) Summarize/analyze Costco's global strategy based on your research and the material in the text book.
(b) Identify strengths and weaknesses in this strategy as well as any challenges you see Globalization creates for Costco in the next 5 years.
(c) Present recommendations for the firm based on your analysis.