Identify price differences between markets


Discussion:

1. Go to the Toys "R" Us sites for both the United States (www.toysrus.com) and the United Kingdom (www.toysrus.co.uk) and try to identify price differences between markets. As a consumer, do you have the right to demand equal prices? Why? As a company, how should you respond to complaints regarding pricing structures?

2. The standard IMF policy prescribes tight monetary policy and reduced government spending for developing nations experiencing a currency crisis. Is this always the right course of action? If there was an alternate approach, how would it affect international businesses?

 

 

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Marketing Management: Identify price differences between markets
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