Identify new product that you have seen introduced recently


Discussion Post: Marketing Management

Identify a new product that you have seen introduced recently that totally failed in the market. What could have been done differently in the new product development process to prevent the failure?

The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.

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Marketing Management: Identify new product that you have seen introduced recently
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