Identify advantages and disadvantages to the entry mode


Discussion Post

The mode of entry a company chooses to enter international markets depends on a variety of factors including the nature of the company's strategic objectives. Select a well-known company that competes in the international markets. company Name: Nike

• What was the company's mode of entry?
• What was the entry designed to achieve?
• Finally identify two advantages and two disadvantages to the entry mode chosen by the company.

The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.

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Business Management: Identify advantages and disadvantages to the entry mode
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