Problem
• How to qualify those leads? Establish a plan for how you will evaluate leads to determine which leads are qualified and which ones are not. You may include what pieces of information or questions are important to you?
• For leads that come through his website specifically, how would you recommend they identify and gather information about those leads. You may want to include a mock up of a scoring process and how you would propose to score those website leads complete with at least 5 components and their associated points value?