Discussion: Manufacturing Snapshot: Does Social Media Matter?
Article: Manufacturing Snapshot: Does Social Media Matter? by Kerry Doyle.
Read the article and answer the following questions:
1. Do you think social media can add value to the manufacturing process? In what ways?
2. Do you believe there are differences between industrial marketing and marketing for the consumer? If so, what might some of those differences be?
3. How would you characterize today's mobile users? Should these same characteristics apply to the manufacturing 2020 workforce? Why or why not?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.