Problem: Impact On Services
Write 400-600 words on why service businesses would be more greatly affected by this Coronavirus crisis than the manufacturing sector. Give attention to the nature of services, how they are different from goods (the four dimensions of service differences from goods - do you remember them?). Think about how to fit the Gap Model of Services into the analysis. In other words, bring in as many of the concepts of services marketing we've studied as you think are relevant.
The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.