How selling loreal as a brand and an image key to marketing


Assignemnt: Managing The Multinational

1. How is L'Oréal able to maintain its image as French company, yet remain a global player?

2. How is selling L'Oreal as a brand and an image key to marketing what are otherwise chemical compounds?

3. Describe their international recruitment policies and how are these important to L'Oréal's conception as a global business.

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

Attachment:- L-Oreal-Masters.rar

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Marketing Management: How selling loreal as a brand and an image key to marketing
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