How might the product life cycle differ between the cohorts, Marketing Management

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How might the product life cycle differ between the cohorts

Problem

XYZ Incorporated is an apparel company that sells clothing to every generational cohort. Explain how marketing (4Ps) would differ between your generational cohort and the Baby Boomers and Gen X. How might the product life cycle differ between these cohorts? What type of data would be needed to understand these cohorts and how might it be collected?

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Marketing Management: How might the product life cycle differ between the cohorts

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