Assignment:
Q1. Explain the differences among global values, terminal values, instrumental values, and domain specific values.
Q2. What are the four main value dimensions along which national cultures can vary?
Q3. How do marketers use means-end chain analysis, the Rokeach Value Survey, and the List of Values?
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.