Problem: Video Analysis
Using the company you selected for your Course Project, write a one-page summary that answers the following questions.
o Will you use an intensive or selective channel strategy and why?
o How many channel levels will you use and why (i.e., 0, 1, 2, 3, mixed)?
o Will you use a push strategy that is forecast driven or a pull strategy that is demand driven and why?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.