How is dr kotters message relevant to an hr executive


Problem

Though change is inevitable, it is often not easily accepted. Especially when organizations fail to offer transparency during the transition. In order to help employees better embrace change, developing a communication plan is a great place to start. In this short video, Dr. John Kotter discusses why organizations often under-communicate when implementing major strategies, and what can be done to avoid this error:

YouTube Video: "John Kotter - Communicating a Vision for Change".

i. How is Dr. Kotter's message relevant to an HR Executive/Leader preparing to implement a Performance Management process?

ii. How will the Communication Plan differ across the various groups of an organization?

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