Solved: How does the ritz-carlton match up to competitive hotels, Other Management

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How does the ritz-carlton match up to competitive hotels

Discussion:

1. How does the Ritz-Carlton match up to competitive hotels? What are the key differences?

2. Discuss the importance of the "wow stories" in customer service for a luxury hotel like the Ritz-Carlton.

Each question needs to be in APA format with at least 400 words per question

The book is Marketing Management by Kotler & Keller

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