How do you account for the success of apple products


Discussion Post: Management

• What role did the late Steve Jobs play in leading and managing innovation at Apple?

• How do you account for the success of Apple products, particulary the iPod, iPhones, and iPads? The early Macintosh?

• Do you believe Tim Cook, the new CEO of Apple can carry on the legacy of Jobs? Explain using key concepts from the chapter.

• What unique personality traits did Steve Jobs display? How did that influence his approach to innovation?

The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.

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Business Management: How do you account for the success of apple products
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