Assignment- Marketing Thinking (MT) Challenge: The Marketing Offering - Consumer vs. B2B
Choose a consumer and a business-to-business market (a product or service) of interest. After reviewing the numerous marketing mixes presented and other sources you might find relevant, develop what you believe would be the most appropriate mixes for each of the markets you have chosen. In each case, explain what perspective does each element within your mixes represent? Justify why you believe your marketing mixes are the best. How do they differ? How do the differences between mixes suggest different strategies? In each case, explain what it is you are fundamentallyoffering. Provide a detailed explanation for each of the above questions.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.
Attachment:- The-Marketing-Offering-Consumervs-B2B.rar