Discussion:
Case Study: Government Regulation of Tobacco Products
Review the Government Regulation of Tobacco Products. Create a one to two pages, supported by evidence from your text and from other research, response the following questions:
• Would you describe the orientation of Reynolds toward tobacco regulation as cooperative or at arm's length? How about the attitude of Altria? What do you think explains the differences between the two companies' positions?
• What public policy inputs, goals, tools, and effects can be found in this discussion case?