Global business-finance or marketing
Problem: Which is more important in global business: finance or marketing? Why? Write your response in APA style of writing.
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Some might argue that pricing and revenue management is a responsibility of accounting or operations management. Make the case as to why the study of pricing and revenue management is included in Services Marketing.
Question 1: Why has Mall of America been such a marketing success so far? Question 2: What (a) retail and (b) consumer trends have occurred since Mall of America was opened in 1992 that it should consider when making future plans?
Problem: Analyze and discuss three methods that the services marketer must implement to prevent poor marketing practices such as misrepresentation, deceptive promotion, violation of consumer privacy, etc. (Around 500 words)
Define forecasting. How can it be used by managers to make business decisions? What contributes to the process your firm uses to produce its forecasts?
You are a member of the newly established international marketing team for AIU (American Interests United), based in Hoffman Estates, IL. AIU manufactures many types of packaged food products which are currently marketed only in the USA.
By using these two companies, please assist me in answering the following questions: Southwest Airlines and AT & T. Question 1: Describe how an internal marketing culture can better satisfy customer needs Question 2: Analyze the factors that infl
Problem 1: If you plan on selling the birdcages to retail stores for $18, how many must you sell to break-even?
Problem 1: An organization is experiencing security issues associated with operating on the Internet. Problem 2: Identify your target audience for the PR Campaign.
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Jane is doing a study about tattoos. She is interested in studying the idea of the "tramp stamp" (a tattoo in the small of a woman's back).