Explain what value freshippo has created for its customers


Finance Problem

From the Coursepack available on the attached pdf, Please read the pdf and write a 3 page case analysis.

"Freshippo: Business Model Evolution in Alibaba's Retail Platform"

Based on the case information, prepare an analysis of the case addressing the following prompts:

• Prepare a business model canvas for the group outlining the 9 elements of the business model

• Explain what value Freshippo has created for its customers using the value proposition tool or value map, A Word template for a value map.

• How well do you think are the customers' problems and solutions offered by the group aligned?

The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.

Attachment:- Value-Proposition-Canvas.rar

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Marketing Management: Explain what value freshippo has created for its customers
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