Discussion Post: Consumer Behavior
• Explain what consumer behavior is all about.
• Why is the following a true statement: Consumers Behavior is hard to gauge, because consumers are not always rational.
• Using a specific example, of your own choosing, describe the kinds of decisions a consumer may make in the acquisition, use, and disposal of an offering.
• What are the ethical and social policy implications of consumer behavior?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.