Explain the core, expected and augmented product
Problem: Explain the Core, Expected (or Actual) and Augmented product of the three (3) classes of cars, i.e., budget (KIA, Suzuki), mid-range (Toyotas, Ford) and high-end (BMWs).
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You're going to purchase a house, in your own words explain in your own words your cost-benefit risk analysis?
What is the overall target market strategy (concentrated, differentiated, undifferentiated or micromarketing) that you feel Toyota used here
Explain the Core, Expected (or Actual) and Augmented product of the three (3) classes of cars, i.e., budget (KIA, Suzuki), mid-range (Toyotas, Ford)
Problem: Explain the decision process when buying a new house.
Identify any written, TV, Internet advertisement that resonated with you and address the following:
Marketing research discussion related to the industry, international location, target marketing demographics and psychographics
Identification of the ethical issue and relevant UAE Code of Ethics standard. - Clear and succinct summary of the ethical considerations
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