Explain cross cultural variations in consumer behavior


Discussion Post: Marketing Strategy & Consumer Behavior

Part I: (440-500 words)

o Briefly describe cross cultural variations in Consumer Behavior and explain core values that vary across culture and influence behaviors.

o You must provide at least three examples.

Part II: (440-550 WORDS)

o Using your based research, apply the learning outcomes for concepts to one of the following scenarios:

o As applied to a management, leadership, or any decision-making position

o As applied to a current or future entrepreneurial endeavor

The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: Explain cross cultural variations in consumer behavior
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