Examine the brands social media platforms


Problem: Choose one of these four product categories:

  • Makeup
  • Automobiles
  • Consumer Electronics
  • Fitness Centres
  • Chain restaurants

Select three prominent brands in that category and examine these brands' social media platforms. Report of the number of followers on these feeds (including visuals) and the overall strategy the brand takes in each platform's posts.

Compare and contrast what information is posted by each brand (this means similarities and differences).

In your opinion, which brand has the best overall social media presence and why? Provide sufficient reasons and details to justify your responses.

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