Examine carefully identifying as many relationship building


Discussion Post: Strategic Internet Marketing

Visit one B2C and one B2B Web site. Examine each carefully, identifying as many relationship building techniques as possible. Do you find extensive differences between the B2C and B2B sites? Discuss your findings, and the similarities and differences between programs on the two sites.

The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.

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Marketing Management: Examine carefully identifying as many relationship building
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