Evaluate targets overall marketing mix strategy


Assignment: Marketing Strategy

Evaluate Target's overall marketing mix strategy. Think about your experience when you shop there and evaluate the following questions:

1. Choose one of the Ps (price, product, promotion, or place) and discuss how you think Target uses it. Discuss specific examples of how you see it in use by the chain

2. Do you think this chain uses the P you assessed effectively to get a competitive advantage over other businesses? Explain.

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: Evaluate targets overall marketing mix strategy
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