Problem: Marketing
Choose a specific product that you have personally purchased (A HOUSE is the product i purchased) . Evaluate and clearly explain how the purchase was impacted by each of the 5 categories of influences: Economic Needs, Psychological Variables, Social Influences, Culture & Ethnicity, and Purchase Situation. If an area did not impact your decision, be sure to state that, so I know you considered it. Under Psychological Variables, be sure to address all that apply. In addition, cover what level of problem solving you used in this purchase decision.
The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.