Problem: Marketing Manager
As a marketing manager for a discount retail store in Brooklyn, you have been asked to evaluate a marketing plan for basketballs to ensure that the 4 P's of marketing are being applied well. Using your knowledge of the 4 P's and the best approach to generating sales, you'll take a look at a number of marketing recommendations and choose the approach that you believe will sell the most products. More information and file to come.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.