Enter foreign markets using an export management company


Problem:

One of the best means for a small business to enter foreign markets is using an Export Management Company (EMC). See https://www.fita.org/aotm/0499.html. What do you think are the top three advantages of this strategy. Are there disadvantages that would cause you to use a different mode of entry? If so what are they?

(Clarity: I mean causes not to use EMC, not what are different modes of entry)

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