Requirements of Question:
1. Please refer to Boost Juice Article for the background of the case study, and the attached word document for the question.
2. Conduct secondary research to substantiate answers.
3. Response should be use APA style referencing.
4. Do not explain an overview of Pricing Objective, a brief overview will suffice.
Answer Template
Discuss the various pricing objectives that are available to Juice Boost and conclude by appraising and choosing a pricing strategy for Boost Juice in Malaysia.