Homework: Healthcare Marketing
Instructions:
You will become the investigator of three healthcare systems and predict which one has the most promising marketing potential. By the end of this unit, you will be able to proficiently discuss how the 5 P's of healthcare marketing and research-supported assessment strategies impact the marketing potential of a healthcare system.
A. Select and provide a general overview of three real-life healthcare organizations that interest you*.
B. Discuss the 5 P's of healthcare marketing of each healthcare organization that you selected.
C. Using an assessment or evaluation strategy, discuss the marketing potential of each and predict which one has the most promising marketing potential (i.e. SWOT analysis, Porter's Five Forces analysis, etc.).
D. Be sure to support your assertions with evidence-based research, scholarly articles, and well-supported strategies that support your predictions.
Format your homework according to the give formatting requirements:
• The answer must be using Times New Roman font (size 12), double spaced, typed, with one-inch margins on all sides.
• The response also includes a cover page containing the student's name, the title of the homework, the course title, and the date. The cover page is not included in the required page length.
• Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.