Problem:
Suppose you work for the State of New Jersey Governor's Office of Public Affairs as its public information officer. Concerning the COVID-19 pandemic and the state's COVID cases are surging, your team would like to gauge public opinion on the state's indoor mask requirement, even for fully vaccinated people and its economic impact on businesses.
Given this scenario, explain 1) what information you would expect to obtain from "secondary research," and 2) which target public and what information you would advise to plan and conduct "primary research" and why. Be sure to justify your answer by referencing advantages and disadvantages of primary and secondary research.