Differentiation strategy in achieving competitive edge


Question 1:

“Management’s job is not to see the company as it is….but as it can become. A strategy is the commitment to undertake one set of actions rather than another.”

Discuss this statement paying specific attention to the strategic management procedure.

Question 2:

The Porter’s five forces model aids the manager to have an assessment of competition and the strength of the competitive forces. Discuss in brief the five forces model of competition in analyzing the industry.

Question 3:

One of the key questions in determining the company situation analysis is to find out the firm’s resource weaknesses and strengths and its external opportunities and threats. As a good strategist discuss the issues which you would look for in conducting a SWOT analysis.

Question 4:

(a) What do you understand by the term competitive strategy?

(b) Sustaining differentiation is the key to competitive advantage. Discuss the differentiation strategy in achieving competitive edge.

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